By Margaret R at November 06 2020 15:29:02
The main thing to remember in this section is not to provide new data, but to explain in detail data that has already been provided and to provide the support for that data.
When you sit down to compile all of the elements of your business plan, make sure you have each section able to stand on its own merits. This means you should not reference other sections sending the reader (your potential investor) back and forth between sections.